Hi There
My name is Jenna Badilla
I'm a market research professional in Seattle, WA with 9+ years of experience spanning both agency and client side strategic consulting.
As an enthusiastic problem solver, accustomed to working under pressure and managing fluid deadlines in a fast-paced environment, I'm eager to tackle new challenges, master new skills and grow my career in a new way.
About Me
Inclusive of my time at PSB and Nordstrom, I have gained deep experience and knowledge on what it takes to successfully lead and execute projects.
Research-backed Decision Making
My analytical background enables me to make strategic decisions using data so that I can build actionable road maps to success.
Results Driven
Design qualitative and quantitative strategic engagements to deliver outcomes that best align with business objectives.
Customer First Mindset
Well-versed in bringing the customer's voice to life through critical listening, observation and storytelling.
Technology Focused
My expertise lies in technology product research through all stages of the product lifecycle among consumer and business audiences, but I have also worked across many other industries including retail, education, healthcare, gaming, travel, and entertainment.
Expansive Book of Work
My prior work includes product development, feature prioritization, perception tracking, messaging & communications strategy, user experience testing, customer landscape and competitive positioning, within the US and internationally.
Upbeat Personality & Positive Mindset
As an employee it's important to me to build work relationships, support each other and have fun along the way.
Value Balance
On a personal level, I am passionate about making time for things I love like traveling to experience new places, getting outdoors to enjoy one of my favorite activities (skiing, paddle boarding, tennis) and keeping up with friends and family.
